Brand & Strategy

The heart of the Green brand

Putting customers’ needs at the core of our business is central to our brand and our business strategy.


Our Brand

In 1989 Green Telecom were primarily an engineering company, installing and maintaining telephone systems for other telecoms companies across the UK with a dedicated engineering force of over 50. The company’s reputation for excellence grew year on year and now, with an in-house salesforce, are trusted throughout the UK to supply efficient and cost effective communication solutions to the SME market.

By putting customers’ needs at the core of our business and continuing to provide a superior customer service with tailored products that meet current and future requirements, we continue to grow.

Trading as a carbon positive company we truly care about the future of our environment. This has been developed to help our clients achieve the same, without cost, just by using our services.


Our Strategy

This is an exciting time for us and our customers. Profitable growth in a changing, more competitive business environment requires a strategy designed to deliver exactly what our customers need to achieve ongoing success.

Over the next ten years our strategy is to connect more efficiently with our customers online and offline and substantially grow our market share.

• In order to improve our customers online experience we updated our website with the help of client feedback.
• Positive changes to company procedures, product ranges and how we provided that information to our customers, were key drivers for this investment.
• The way we do business and how our clients like to interact and make choices has changed, so we needed to evolve with them.

Our online image now reflects the positive strategic changes we have made and our core values.

Our strategy is designed to build on our strengths, skills, innovation, and employee engagement to enable our customers to benefit and ultimately the company to grow.

• We continue to work with our clients offering superior value and efficient services.
• By investing in our people, we ensure staff have the tools to implement our strategy, whilst making it an enjoyable place to build and develop a career.
• With a successful apprenticeship initiative in place we have taken on a second trainee in support of our local communities.
• We are continually investing in the systems and processes needed to understand our customers, serve them in the way they prefer, increase collaboration and improve efficiency.

Our Core Values - PASSION

We always do business professionally and with honesty and integrity at all times.

Valuing and investing in our own people. Working in a team, trusting and respecting each others views, and making our work environment enjoyable.

Helping our customers growing their business, delivering solutions and introducing new technologies to help them work smarter and enjoying their successes. We treat people how we would like to be treated.

Over 25 years of building Long Term relationships with our customers across all industries, our suppliers, and our team.

We love to find new ways of doing things and constantly look to improve our systems and processes.

We look to do WIN-WIN business at all times. More Importantly a WIN for our clients by getting a great deal, value for money and excellent service.

We strive to be the best, do our best and give our best at all times.

We care about our customers, employees and the communities in which we live and work.

The secret of success is to do the common thing uncommonly well – J.D. Rockefeller